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Absa

Consumer BankingSouth AfricaFounded 1991absa.co.za

Pan-African bank, formerly Barclays Africa, providing financial products and services across 12 African countries.

/10
Preliminary BPI
#1820 by Data
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Score Breakdown

Category Scores

Reach40.9
Connection44.0
Financial Strength72.0
Relevance27.3
Affinity72.7
Momentum17.6
Presence71.0
Activation36.4
Community50.0
Heritage67.6

Industry Position

#53 in Consumer Banking178 points behind Ant Group
491 BPS669 BPS (Ant Group)

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