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Accor

HotelsFranceFounded 1967accor.com

French hospitality giant operating 40 hotel brands from luxury to economy across 110 countries.

/10
Preliminary BPI
#2080 by Data
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Score Breakdown

Category Scores

Reach49.7
Connection30.0
Financial Strength71.6
Relevance12.5
Affinity67.5
Momentum17.5
Presence73.1
Activation34.0
Community50.0
Heritage77.2

Industry Position

#49 in Hotels184 points behind Trip.com
468 BPS652 BPS (Trip.com)

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