Rankings/Consumer Banking/Ally Financial
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Ally Financial

Consumer BankingUnited StatesFounded 2009ally.com

Digital financial services company providing online banking and auto financing.

/10
Preliminary BPI
#2041 by Data
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Score Breakdown

Category Scores

Reach39.4
Connection44.0
Financial Strength70.4
Relevance3.6
Affinity80.8
Momentum18.6
Presence79.0
Activation45.1
Community50.0
Heritage54.5

Industry Position

#73 in Consumer Banking198 points behind Ant Group
471 BPS669 BPS (Ant Group)

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