B
Bank of America
One of the "Big Four" US banks serving consumers, businesses, and institutional investors.
—/10
Preliminary BPI
#1392 by Data
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Score Breakdown
Category Scores
Reach61.9
Connection20.0
Financial Strength80.9
Relevance18.2
Affinity71.6
Momentum17.9
Presence73.6
Activation44.3
Community50.0
Heritage90.7
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