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Chrysler

AutomotiveUnited StatesFounded 1925chrysler.com

American automaker rebuilding its lineup with a focus on electrification and minivans.

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Preliminary BPI
#2300 by Data
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Score Breakdown

Category Scores

Reach48.5
Connection28.0
Financial Strength82.8
Relevance2.8
Affinity59.9
Momentum17.6
Presence63.6
Activation33.3
Community50.0
Heritage87.2

Industry Position

#62 in Automotive183 points behind Maruti Suzuki
451 BPS634 BPS (Maruti Suzuki)

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