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CIMB

Consumer BankingMalaysiaFounded 1956cimb.com

Leading ASEAN universal bank with operations across Southeast Asia.

/10
Preliminary BPI
#1928 by Data
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Score Breakdown

Category Scores

Reach39.3
Connection26.0
Financial Strength73.8
Relevance27.3
Affinity74.7
Momentum18.0
Presence71.8
Activation32.6
Community50.0
Heritage80.4

Industry Position

#65 in Consumer Banking187 points behind Ant Group
482 BPS669 BPS (Ant Group)

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