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Lidl
German discount supermarket chain competing with Aldi across Europe.
—/10
Preliminary BPI
#2253 by Data
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Score Breakdown
Category Scores
Reach54.7
Connection30.0
Financial Strength51.7
Relevance4.7
Affinity74.2
Momentum18.8
Presence73.6
Activation47.4
Community50.0
Heritage75.2
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