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Wayfair

RetailUnited StatesFounded 2002wayfair.com

Online furniture and home goods retailer offering millions of products.

/10
Preliminary BPI
#2353 by Data
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Score Breakdown

Category Scores

Reach53.5
Connection30.0
Financial Strength68.6
Relevance3.1
Affinity60.4
Momentum17.3
Presence67.8
Activation48.0
Community50.0
Heritage60.7

Industry Position

#76 in Retail256 points behind Amazon
445 BPS701 BPS (Amazon)

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