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Appalachian State Mountaineers
App State — famous 2007 upset of Michigan.
—/10
Preliminary BPI
#2199 by Data
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Score Breakdown
Category Scores
Reach52.8
Connection30.0
Financial Strength56.5
Relevance3.2
Affinity76.7
Momentum17.7
Presence68.1
Activation48.6
Community50.0
Heritage91.5
Industry Position
#358 in Sports Teams278 points behind Michigan Wolverines
460 BPS738 BPS (Michigan Wolverines)
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