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Apple

Consumer TechUnited StatesFounded 1976apple.com

Consumer electronics, software, and services company known for iPhone, Mac, and ecosystem integration.

/10
Preliminary BPI
#37 by Data
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Score Breakdown

Category Scores

Reach92.7
Connection90.0
Financial Strength85.2
Relevance28.3
Affinity88.4
Momentum19.4
Presence88.8
Activation77.9
Community50.0
Heritage74.1

Industry Position

#3 in Consumer Tech85 points behind Google
707 BPS792 BPS (Google)

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