A
Arizona Cardinals
NFL's oldest continuously operating franchise.
—/10
Preliminary BPI
#1393 by Data
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Score Breakdown
Category Scores
Reach57.8
Connection52.0
Financial Strength58.8
Relevance20.6
Affinity80.2
Momentum17.8
Presence72.7
Activation42.3
Community50.0
Heritage91.6
Industry Position
#272 in Sports Teams216 points behind Michigan Wolverines
522 BPS738 BPS (Michigan Wolverines)
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