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Calvin Klein

Fashion & ApparelUnited StatesFounded 1968calvinklein.com

Calvin Klein — Fashion & Apparel brand.

/10
Preliminary BPI
#674 by Data
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Score Breakdown

Category Scores

Reach70.4
Connection100.0
Financial Strength69.3
Relevance19.5
Affinity68.6
Momentum18.7
Presence73.7
Activation50.8
Community50.0
Heritage76.9

Industry Position

#12 in Fashion & Apparel27 points behind Levi’s
582 BPS609 BPS (Levi’s)

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