Chili’s

Restaurants & QSRUnited StatesFounded 1975chilis.com

Chili’s — Restaurants & QSR brand.

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Preliminary BPI

#537 by Data

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Score Breakdown

Reach78.0

Connection84.0

Financial Strength73.1

Relevance15.6

Affinity73.3

Momentum18.1

Presence73.6

Activation62.9

Community50.0

Heritage74.5

#12 in Restaurants & QSR92 points behind Starbucks

595 BPS687 BPS (Starbucks)

See how Chili’s stacks up against any other brand in the index.