I
Indiana Hoosiers
Five-time MBB national champions under Bob Knight.
—/10
Preliminary BPI
#491 by Data
0 of 50 votes to unlock BPI Rank
How people are ranking this
0 votes
No ranks yet. Be the first →
50 more weighted votes to unlock BPI Rank for this brand.
Score Breakdown
Category Scores
Reach62.9
Connection100.0
Financial Strength62.1
Relevance31.7
Affinity83.4
Momentum17.9
Presence74.6
Activation42.9
Community50.0
Heritage100.0
Industry Position
#138 in Sports Teams138 points behind Michigan Wolverines
600 BPS738 BPS (Michigan Wolverines)
Compare Indiana Hoosiers
See how Indiana Hoosiers stacks up against any other brand in the index.