KFC

Restaurants & QSRUnited StatesFounded 1930kfc.com

Global fried chicken restaurant chain with presence in 145+ countries.

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Preliminary BPI

#770 by Data

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Score Breakdown

Reach75.1

Connection70.0

Financial Strength68.3

Relevance12.6

Affinity70.4

Momentum18.6

Presence77.1

Activation63.5

Community50.0

Heritage86.3

#18 in Restaurants & QSR117 points behind Starbucks

570 BPS687 BPS (Starbucks)

See how KFC stacks up against any other brand in the index.