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South African Tourism
South African Tourism — the country's official DMO.
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Preliminary BPI
#2512 by Data
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Score Breakdown
Category Scores
Reach38.3
Connection56.0
Financial Strength29.7
Relevance50.0
Affinity38.5
Momentum17.8
Presence73.0
Activation42.6
Community50.0
Heritage82.6
Industry Position
#21 in Destinations31 points behind Visit Las Vegas
425 BPS456 BPS (Visit Las Vegas)
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