Rankings/Consumer Tech/Beats by Dre
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Beats by Dre

Consumer TechUnited StatesFounded 2006beatsbydre.com

Fashion-forward headphone and audio brand co-founded by Dr. Dre, now owned by Apple.

/10
Preliminary BPI
#986 by Data
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Score Breakdown

Category Scores

Reach62.6
Connection70.0
Financial Strength96.4
Relevance7.0
Affinity64.5
Momentum18.1
Presence72.5
Activation49.0
Community50.0
Heritage57.4

Industry Position

#20 in Consumer Tech241 points behind Google
551 BPS792 BPS (Google)

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