B
ByteDance
Parent company of TikTok and Douyin, leading short-form video globally.
—/10
Preliminary BPI
#736 by Data
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Score Breakdown
Category Scores
Reach67.1
Connection100.0
Financial Strength49.5
Relevance30.7
Affinity74.4
Momentum23.8
Presence66.9
Activation67.6
Community50.0
Heritage51.1
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