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Calbee
Japanese snack food company, leading maker of potato chips and cereal products in Japan.
—/10
Preliminary BPI
#1570 by Data
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Score Breakdown
Category Scores
Reach43.2
Connection40.0
Financial Strength67.3
Relevance32.9
Affinity78.4
Momentum17.8
Presence72.8
Activation40.7
Community50.0
Heritage82.2
Industry Position
#26 in Packaged Food & Snacks114 points behind San Miguel
510 BPS624 BPS (San Miguel)
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