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Dasani

BeveragesUnited StatesFounded 1999dasani.com

Dasani — Beverages brand.

/10
Preliminary BPI
#331 by Data
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Score Breakdown

Category Scores

Reach78.2
Connection100.0
Financial Strength71.7
Relevance14.2
Affinity83.9
Momentum17.8
Presence80.5
Activation61.4
Community50.0
Heritage62.8

Industry Position

#14 in Beverages67 points behind Coca-Cola
620 BPS687 BPS (Coca-Cola)

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