Ferrero

Household GoodsItalyFounded 1946ferrero.com

Italian confectionery company behind Nutella, Ferrero Rocher, and Kinder.

—/10

Preliminary BPI

#1494 by Data

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Score Breakdown

Reach64.9

Connection60.0

Financial Strength42.6

Relevance14.0

Affinity77.8

Momentum18.6

Presence79.3

Activation55.5

Community50.0

Heritage82.9

#22 in Household Goods127 points behind Colgate-Palmolive

514 BPS641 BPS (Colgate-Palmolive)

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