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L'Oreal

Household GoodsFranceFounded 1909loreal.com

World's largest cosmetics and beauty company with 35+ global brands.

/10
Preliminary BPI
#376 by Data
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Score Breakdown

Category Scores

Reach73.9
Connection70.0
Financial Strength74.4
Relevance32.8
Affinity74.8
Momentum18.5
Presence83.4
Activation53.3
Community50.0
Heritage90.0

Industry Position

#4 in Household Goods28 points behind Colgate-Palmolive
613 BPS641 BPS (Colgate-Palmolive)

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