ITC

Household GoodsIndiaFounded 1910itcportal.com

Indian diversified conglomerate in FMCG, hotels, paperboards, and agribusiness.

—/10

Preliminary BPI

#1576 by Data

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Score Breakdown

Reach46.2

Connection32.0

Financial Strength72.5

Relevance24.7

Affinity75.4

Momentum18.6

Presence76.3

Activation45.7

Community50.0

Heritage89.8

#25 in Household Goods132 points behind Colgate-Palmolive

509 BPS641 BPS (Colgate-Palmolive)

See how ITC stacks up against any other brand in the index.