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Kimberly-Clark
Personal care and consumer tissue company behind Huggies, Kleenex, and Scott.
—/10
Preliminary BPI
#1087 by Data
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Score Breakdown
Category Scores
Reach49.8
Connection24.0
Financial Strength72.8
Relevance51.6
Affinity73.3
Momentum17.1
Presence73.2
Activation41.4
Community50.0
Heritage95.1
Industry Position
#12 in Household Goods99 points behind Colgate-Palmolive
542 BPS641 BPS (Colgate-Palmolive)
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