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Paul Smith

Luxury FashionUnited KingdomFounded 1970paulsmith.com

Paul Smith — Luxury Fashion brand.

/10
Preliminary BPI
#1908 by Data
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Score Breakdown

Category Scores

Reach60.3
Connection48.0
Financial Strength68.1
Relevance4.7
Affinity60.3
Momentum18.4
Presence74.5
Activation48.3
Community50.0
Heritage76.2

Industry Position

#48 in Luxury Fashion156 points behind Louis Vuitton
484 BPS640 BPS (Louis Vuitton)

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