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Snapple

BeveragesUnited StatesFounded 1972snapple.com

Snapple — Beverages brand.

/10
Preliminary BPI
#783 by Data
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Score Breakdown

Category Scores

Reach73.9
Connection66.0
Financial Strength71.7
Relevance7.4
Affinity75.2
Momentum17.7
Presence78.0
Activation69.1
Community50.0
Heritage75.6

Industry Position

#31 in Beverages118 points behind Coca-Cola
569 BPS687 BPS (Coca-Cola)

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