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Urban Decay
Urban Decay — Beauty & Personal Care brand.
—/10
Preliminary BPI
#824 by Data
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Score Breakdown
Category Scores
Reach68.4
Connection92.0
Financial Strength69.3
Relevance7.8
Affinity72.1
Momentum18.7
Presence77.0
Activation62.2
Community50.0
Heritage64.8
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