D
Dyson
Technology company known for innovative vacuum cleaners, fans, and hair care.
—/10
Preliminary BPI
#434 by Data
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Score Breakdown
Category Scores
Reach61.9
Connection64.0
Financial Strength40.8
Relevance81.5
Affinity78.6
Momentum19.4
Presence79.9
Activation51.6
Community50.0
Heritage67.6
Industry Position
#2 in Home Electronics & Appliances63 points behind Nespresso
606 BPS669 BPS (Nespresso)
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