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Sony Home
Sony Home — Home Electronics & Appliances brand.
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Preliminary BPI
#459 by Data
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Score Breakdown
Category Scores
Reach73.3
Connection100.0
Financial Strength73.7
Relevance26.2
Affinity68.3
Momentum18.0
Presence76.6
Activation47.0
Community50.0
Heritage82.9
Industry Position
#3 in Home Electronics & Appliances65 points behind Nespresso
604 BPS669 BPS (Nespresso)
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