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iRobot (Roomba)
iRobot (Roomba) — Home Electronics & Appliances brand.
—/10
Preliminary BPI
#832 by Data
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Score Breakdown
Category Scores
Reach67.4
Connection78.0
Financial Strength72.3
Relevance24.7
Affinity65.5
Momentum18.0
Presence75.6
Activation50.1
Community50.0
Heritage68.1
Industry Position
#10 in Home Electronics & Appliances105 points behind Nespresso
564 BPS669 BPS (Nespresso)
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