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Stanley
Heritage drinkware brand that became a viral sensation with its Quencher tumbler.
—/10
Preliminary BPI
#1047 by Data
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Score Breakdown
Category Scores
Reach56.9
Connection100.0
Financial Strength39.5
Relevance26.2
Affinity74.3
Momentum26.7
Presence77.3
Activation50.6
Community50.0
Heritage89.3
Industry Position
#22 in Home Electronics & Appliances124 points behind Nespresso
545 BPS669 BPS (Nespresso)
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