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Yeti
Premium outdoor brand known for rugged coolers, drinkware, and gear for outdoor enthusiasts.
—/10
Preliminary BPI
#1048 by Data
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Score Breakdown
Category Scores
Reach53.5
Connection70.0
Financial Strength67.8
Relevance33.6
Affinity74.8
Momentum18.6
Presence72.6
Activation43.9
Community50.0
Heritage57.4
Industry Position
#23 in Home Electronics & Appliances124 points behind Nespresso
545 BPS669 BPS (Nespresso)
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