Rankings/Insurance

Insurance Power Rankings

48 brands competing for dominance in insurance.

UnitedHealthcare is only 8 points behind Discovery — will they close the gap?

2nd
U

UnitedHealthcare

Insurance

617

Brand Power Score

#— by BPI

1st
D

Discovery

Insurance

625

Brand Power Score

#— by BPI

3rd
S

State Farm

Insurance

615

Brand Power Score

#— by BPI

#386#4 in cat.
P
Progressive		612
#430#5 in cat.
G
GEICO		607
#542#6 in cat.
P
Ping An Insurance		594
#721#7 in cat.
C
China Life Insurance		576
#873#8 in cat.
L
Lloyd’s of London		561
#907#9 in cat.
T
Tokio Marine		557
#913#10 in cat.
K
Kaiser Permanente		557
#983#11 in cat.
C
Chubb		552
#993#12 in cat.
A
Allstate		551
#1126#13 in cat.
L
Liberty Mutual		540
#1163#14 in cat.
N
Nationwide		537
#1208#15 in cat.
A
Anthem		534
#1223#16 in cat.
U
USAA		533
#1252#17 in cat.
F
Farmers Insurance		531
#1280#18 in cat.
A
Aflac		529
#1303#19 in cat.
B
Blue Cross Blue Shield		527
#1304#20 in cat.
S
Swiss Re		527
#1550#21 in cat.
M
Munich Re		511
#1552#22 in cat.
P
PICC		511
#1579#23 in cat.
T
Tryg		509
#1609#24 in cat.
M
MetLife		507
#1627#25 in cat.
I
Intact Financial		506
#1646#26 in cat.
T
Travelers		504
#1696#27 in cat.
O
Old Mutual		501
#1703#28 in cat.
A
Allianz		500
#1711#29 in cat.
D
Dai-ichi Life		500
#1730#30 in cat.
A
AXA		499
#1786#31 in cat.
A
Admiral Group		495
#1811#32 in cat.
M
Manulife		492
#1842#33 in cat.
H
Hiscox		490
#1935#34 in cat.
O
Oscar Health		482
#1970#35 in cat.
L
Legal & General		479
#1985#36 in cat.
Z
Zurich Insurance		477
#1998#37 in cat.
G
Generali		476
#2044#38 in cat.
S
Sun Life Financial		471
#2060#39 in cat.
L
Lemonade		470
#2164#40 in cat.
P
Prudential		462
#2324#41 in cat.
A
Aviva		449
#2360#42 in cat.
R
Root Insurance		444
#2378#43 in cat.
S
Storebrand		441
#2414#44 in cat.
H
Hippo		437
#2483#45 in cat.
N
NN Group		427
#2601#46 in cat.
M
Mubadala		419
#2631#47 in cat.
M
Markel Group		417
#3025#48 in cat.
i
illimity		337
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